Liong The

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	<title>Liong The</title>
	<link>https://liongthe.com</link>
	<description>Liong The</description>
	<pubDate>Tue, 06 Mar 2018 21:13:19 +0000</pubDate>
	<generator>https://liongthe.com</generator>
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	<item>
		<title>PACKAGING</title>
				
		<link>http://liongthe.com/PACKAGING</link>

		<comments></comments>

		<pubDate>Tue, 06 Mar 2018 21:13:19 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

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		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
	
PACKAGING


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</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

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	</item>
		
		
	<item>
		<title>MISSONI</title>
				
		<link>http://liongthe.com/MISSONI</link>

		<comments></comments>

		<pubDate>Sun, 04 Mar 2018 22:04:53 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256539</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
	
MISSONI

creative direction &#124; brand strategy &#124; packaging 


With an allure
at once exquisite &#38;amp; spellbinding, the granddaughter of the Missoni brand
founders, Margherita Missoni, is captured in all her youthful
sensuality for her role and face of the Missoni beauty brand. It invites the viewer to revel in the
Italian lifestyle and bask in their celebration of the good life.


	&#60;img width="1896" height="1290" width_o="1896" height_o="1290" src_o="https://cortex.persona.co/t/original/i/4f44acefc8f6eda2df1463b069ec0857cba826d67d06583547e8ee27e0d15a1b/Screen-Shot-2018-03-02-at-7.01.58-PM.png" data-mid="380474" border="0" /&#62;
	
&#60;img width="952" height="1292" width_o="952" height_o="1292" src_o="https://cortex.persona.co/t/original/i/615b93444e1b578948d02eca9a576164ce2f10d66575b5d9a1336c50ee1a6764/Screen-Shot-2018-03-02-at-7.18.12-PM.png" data-mid="380475" border="0" /&#62;
</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

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	</item>
		
		
	<item>
		<title>ARAMIS</title>
				
		<link>http://liongthe.com/ARAMIS</link>

		<comments></comments>

		<pubDate>Sun, 04 Mar 2018 21:21:45 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256528</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
	
ARAMIS

creative direction &#124; brand strategy &#124; video and broadcast &#124; packaging &#124; brand
experience


With an
undeniably daring point of view – Aramis, the ever-evolving icon is captured as
an ode to risk-takers achieved with campaigns that re-energize
the brand, stay true to the brands heritage and capitalize on it’s unique men’s
fragrance proposition.


	&#60;img width="1906" height="1290" width_o="1906" height_o="1290" src_o="https://cortex.persona.co/t/original/i/8fcf8d4bb432501eab07f66e481f6a9dbd0c9332828e6565b4f65327a6136d56/Screen-Shot-2018-03-02-at-8.37.35-PM.png" data-mid="380451" border="0" /&#62;
	&#60;img width="1904" height="1292" width_o="1904" height_o="1292" src_o="https://cortex.persona.co/t/original/i/687739047374d7511d9b051aab8b88eae208ef5e57279c9980b06d28d773ca27/Screen-Shot-2018-03-02-at-8.40.22-PM.png" data-mid="380457" border="0" /&#62;

	&#60;img width="1908" height="1058" width_o="1908" height_o="1058" src_o="https://cortex.persona.co/t/original/i/fa4da5bab42e008b23c3e8933936942d6065f0b2356cdadb83eac6a8ee2dd6c2/video.png" data-mid="380463" border="0" data-scale="29"/&#62;PLAY

	&#60;img width="930" height="1262" width_o="930" height_o="1262" src_o="https://cortex.persona.co/t/original/i/0713824c5637061f9f1af57b705eda46e3e2b7b34344256b22a1857c543fb121/Screen-Shot-2018-03-02-at-8.37.52-PM.png" data-mid="380452" border="0" /&#62;
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	&#60;img width="1634" height="1110" width_o="1634" height_o="1110" src_o="https://cortex.persona.co/t/original/i/39ee2388fe2ad3586becde25a82c1c378ff4279f99755de35e236bac108a76e9/Screen-Shot-2018-03-02-at-8.41.06-PM.png" data-mid="380458" border="0" /&#62;
	&#60;img width="1906" height="1294" width_o="1906" height_o="1294" src_o="https://cortex.persona.co/t/original/i/a6392f3e92c1bb891da6767f2253ef11473c38985e3fda8916c0fb32c05aee7a/Screen-Shot-2018-03-02-at-8.38.24-PM.png" data-mid="380454" border="0" /&#62;

	&#60;img width="946" height="1282" width_o="946" height_o="1282" src_o="https://cortex.persona.co/t/original/i/4cb8b10493171f88cff7b1fa138e626b4ffffb3d97555d3c65e57afbe9baac50/Screen-Shot-2018-03-02-at-8.38.53-PM.png" data-mid="380460" border="0" /&#62;
	&#60;img width="946" height="1282" width_o="946" height_o="1282" src_o="https://cortex.persona.co/t/original/i/0a78e19101e640504acefde0f063beaed636b59d24589c1eef58360b9f726e5f/Screen-Shot-2018-03-02-at-8.39.06-PM.png" data-mid="380461" border="0" /&#62;
	&#60;img width="1042" height="1410" width_o="1042" height_o="1410" src_o="https://cortex.persona.co/t/original/i/ef491c7b3ad86940663d488c7889606cb40c5e6aa8ec327b121844de4ca358af/Screen-Shot-2018-03-04-at-4.38.57-PM.png" data-mid="380462" border="0" /&#62;
</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

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	</item>
		
		
	<item>
		<title>PDM Capital</title>
				
		<link>http://liongthe.com/PDM-Capital</link>

		<comments></comments>

		<pubDate>Fri, 02 Mar 2018 21:47:52 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256120</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
DPM CAPITAL
creative direction &#124; brand identity &#124; website
development


With an
understated design that projects elegance with stability - we lifted DPM Capital’s equity hedge fund identity to an upscale level of luxury
contemporaries. Creating an uncomplicated and responsive
web design experience that serves as a tool to introduce the aspirational
values of the company, showcases their boutique approach to finance and give an
understanding of their capital positioning.

&#60;img width="3439" height="2831" width_o="3439" height_o="2831" src_o="https://cortex.persona.co/t/original/i/2ffd22e9a4d8657020f02313cea155c057d86ba4a9f2c91a83365616999ad030/IMG_2433_2.jpg" data-mid="379864" border="0" data-scale="75"/&#62;&#60;img width="2550" height="2589" width_o="2550" height_o="2589" src_o="https://cortex.persona.co/t/original/i/20cc7da4b978a8c43d89404dba199360084338edf2e2614ed2933de2a0491079/DPM-sign-copy.jpg" data-mid="379863" border="0" data-scale="75"/&#62;WEB DESIGN&#60;img width="1220" height="760" width_o="1220" height_o="760" src_o="https://cortex.persona.co/t/original/i/ac5a76a2103ffb2abd2931303034d65904d4b4ee2a9ed27d0dca10e0d1d7337d/macbook.1.png" data-mid="379865" border="0" /&#62;
	&#60;img width="1220" height="760" width_o="1220" height_o="760" src_o="https://cortex.persona.co/t/original/i/845cdefa22e2854f8bd54cdeed8375c57bccb22a4c6ec3933ceea8a9239e4e22/macbook.2.png" data-mid="379866" border="0" /&#62;
	&#60;img width="1220" height="760" width_o="1220" height_o="760" src_o="https://cortex.persona.co/t/original/i/bd870c7155239630bc2403d6e2b4899384498b233d5f9f2fc3033d7bda7e4e82/macbook.3.png" data-mid="379867" border="0" /&#62;
</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

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	</item>
		
		
	<item>
		<title>Calyx</title>
				
		<link>http://liongthe.com/Calyx</link>

		<comments></comments>

		<pubDate>Fri, 02 Mar 2018 21:47:38 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256119</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
CALYX


creative direction &#124; brand strategy &#124; packaging &#124; brand experience


Inspired by a bold new
interpretation of a clean modern aesthetic. For the Calyx fragrance, a new expression in creative combines the true
notes of the ingredients with an&#38;nbsp;


artful new elevation
for an classic


. 


	&#60;img width="1366" height="1704" width_o="1366" height_o="1704" src_o="https://cortex.persona.co/t/original/i/1e2dac51dbe2e99f434cb787bdecd0460b30378f65d5865d03fa09a84e533d01/Screen-Shot-2018-03-03-at-2.50.08-PM.png" data-mid="379862" border="0" /&#62;&#60;img width="1460" height="1778" width_o="1460" height_o="1778" src_o="https://cortex.persona.co/t/original/i/f7de38fc268a98ac66979c2a2bf1b77edde14f109e0eaa9a353baf7c23877586/Screen-Shot-2018-03-03-at-2.49.45-PM.png" data-mid="379861" border="0" /&#62;
	&#60;img width="1398" height="1750" width_o="1398" height_o="1750" src_o="https://cortex.persona.co/t/original/i/93861c2a798ba9396f21f0a851d882b77dea5226d27b6f3d1ee2145d7b09652a/Screen-Shot-2018-03-03-at-2.49.12-PM.png" data-mid="379860" border="0" /&#62;&#60;img width="952" height="1160" width_o="952" height_o="1160" src_o="https://cortex.persona.co/t/original/i/f46efea6dfb1fef11abd1703148a51e5aa14d14f05a313ed0431a5cf489d5eed/Screen-Shot-2018-03-02-at-8.45.45-PM.png" data-mid="379859" border="0" /&#62;
</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

	</item>
		
		
	<item>
		<title>Sean John</title>
				
		<link>http://liongthe.com/Sean-John</link>

		<comments></comments>

		<pubDate>Fri, 02 Mar 2018 21:47:05 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256118</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
	
SEAN JOHN

creative direction &#124; brand strategy &#124; video and broadcast &#124; digital content &#124; packaging


An
opportunity to introduce an artful new elevation to this bastion of urban
style. This vision is realized through a collaboration with Sean John that
blends elegance with edge, defines his power, confidence and sexuality in a celebration of music, fashion
and fragrance for all.


	&#60;img width="950" height="1290" width_o="950" height_o="1290" src_o="https://cortex.persona.co/t/original/i/57a5ea060ae3d902155c796fdb391fe786e5ff1ca1cef954cdec2ac03bab9331/Screen-Shot-2018-03-02-at-8.41.49-PM.png" data-mid="379850" border="0" /&#62;
	

&#60;img width="1902" height="1292" width_o="1902" height_o="1292" src_o="https://cortex.persona.co/t/original/i/2aaf9d2d431f36b63336cd5e5313a4d0964dbb62726c2daade16af7eea03704e/Screen-Shot-2018-03-02-at-8.42.18-PM.png" data-mid="379852" border="0" /&#62;
&#60;img width="1904" height="1292" width_o="1904" height_o="1292" src_o="https://cortex.persona.co/t/original/i/1e271e866099e588ed9279fc9e7d2e6e8d45c6e81a9bddb4c87d11849cd35901/Screen-Shot-2018-03-02-at-8.41.27-PM.png" data-mid="379851" border="0" /&#62;


	&#60;img width="1616" height="1078" width_o="1616" height_o="1078" src_o="https://cortex.persona.co/t/original/i/91dbd7b4f148d1dac0cbeed3d1c8bec6eab14045eff353a26bf2e3eb979d1a46/video.png" data-mid="379858" border="0" data-scale="39"/&#62;PLAY

I AM KING IMAGE BOOK

&#60;img width="1904" height="1124" width_o="1904" height_o="1124" src_o="https://cortex.persona.co/t/original/i/ad05064febe75c0429bf7cbfd7618bc1dbdf36a4a36044ceeb064b59b9eaf238/booklet.png" data-mid="379857" border="0" /&#62;

&#60;img width="1930" height="1290" width_o="1930" height_o="1290" src_o="https://cortex.persona.co/t/original/i/fe20cd087d97f2f52e3ad300d1250cfdbb0473b5799b05949f6275ed0b846ef6/Screen-Shot-2018-03-02-at-8.42.51-PM.png" data-mid="379853" border="0" /&#62;

	&#60;img width="928" height="1202" width_o="928" height_o="1202" src_o="https://cortex.persona.co/t/original/i/3f5dfc1d3f0fe2f593b45b52de46e072b74abc2f2f2e60a1f38c7c658a08930c/Screen-Shot-2018-03-02-at-8.43.19-PM.png" data-mid="379854" border="0" /&#62;
	&#60;img width="930" height="1204" width_o="930" height_o="1204" src_o="https://cortex.persona.co/t/original/i/e6195a47a85375727d869a4f0ff74945db1f5ac2d8e63d3bb741e2c9595d485b/Screen-Shot-2018-03-02-at-8.43.31-PM.png" data-mid="379855" border="0" /&#62;
	&#60;img width="930" height="1206" width_o="930" height_o="1206" src_o="https://cortex.persona.co/t/original/i/641a09ddbd4493194d14f1c6ecd9e3d9b047cca3e681b6d52d0a21146a522e5d/Screen-Shot-2018-03-02-at-8.43.42-PM.png" data-mid="379856" border="0" /&#62;
</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

	</item>
		
		
	<item>
		<title>Lab Series</title>
				
		<link>http://liongthe.com/Lab-Series</link>

		<comments></comments>

		<pubDate>Fri, 02 Mar 2018 21:46:53 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256117</guid>

		<description>I&#38;nbsp;about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
	
LAB SERIES


creative direction &#124; brand strategy &#124; packaging &#124; website design &#124; e-commerce &#124; brand experience


For Lab Series for Men we successfully
carved out a place for a new
generation with a freshly imagined, visual identity and
thoroughly contemporary attitude. With a focused approach to
web design and e-commerce solutions we used an informative approach to connect
with men using a variety of editorial content.


	&#60;img width="1408" height="928" width_o="1408" height_o="928" src_o="https://cortex.persona.co/t/original/i/941693bf33c8767925847cc465cf953e74556fda13a39f4e49f80a323481a59c/Screen-Shot-2018-03-02-at-7.04.39-PM.png" data-mid="379843" border="0" /&#62;&#60;img width="1414" height="932" width_o="1414" height_o="932" src_o="https://cortex.persona.co/t/original/i/9aaf8ab69b46415e6b34676db5f859150f3efa35eb3252595b2003dea93ee80d/Screen-Shot-2018-03-02-at-7.04.58-PM.png" data-mid="379844" border="0" /&#62;&#60;img width="946" height="1242" width_o="946" height_o="1242" src_o="https://cortex.persona.co/t/original/i/f09968e478d2dac852544d17da6075dfec1a0194ffadb812605e832f811e5c87/Screen-Shot-2018-03-02-at-7.03.28-PM.png" data-mid="379839" border="0" /&#62;
	&#60;img width="1412" height="930" width_o="1412" height_o="930" src_o="https://cortex.persona.co/t/original/i/7a9bdd784a188bfcd4a1a8ad4c4559da380889270bcde5f867d3dca408da8660/Screen-Shot-2018-03-02-at-7.04.24-PM.png" data-mid="379842" border="0" /&#62;&#60;img width="1406" height="928" width_o="1406" height_o="928" src_o="https://cortex.persona.co/t/original/i/7c954951ce6e6b10408ccbdc8b83adfef96f2df62e875d0fccbde5dd0f474ea7/Screen-Shot-2018-03-02-at-7.03.51-PM.png" data-mid="379841" border="0" /&#62;
&#60;img width="1884" height="1244" width_o="1884" height_o="1244" src_o="https://cortex.persona.co/t/original/i/655b86c81fa0874ba64a51ce5c82206b365fda0f858f8e5c18e7401f07ae4f61/Screen-Shot-2018-03-02-at-7.03.38-PM.png" data-mid="379840" border="0" /&#62;


	WEB DESIGN
&#60;img width="1220" height="760" width_o="1220" height_o="760" src_o="https://cortex.persona.co/t/original/i/3f8acbef4949c973ea842ed119ff781c7c54e8a06a9fd5bb086ec46199ec8412/macbook.1.png" data-mid="379846" border="0" /&#62;


	&#60;img width="1220" height="760" width_o="1220" height_o="760" src_o="https://cortex.persona.co/t/original/i/dcdb1807e53066e7a3070ae781095e0062cf76c73cc6ed7fc0e46bdd1b2afd93/macbook.2.png" data-mid="379847" border="0" /&#62;
	&#60;img width="1220" height="760" width_o="1220" height_o="760" src_o="https://cortex.persona.co/t/original/i/47c8b9d18d3d293f014026248e071fcdd12f05db36b6ebbcbf9cd8ecd651453d/macbook.3.png" data-mid="379848" border="0" /&#62;
</description>
		
		<excerpt>I&#38;nbsp;about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

	</item>
		
		
	<item>
		<title>Michael Kors</title>
				
		<link>http://liongthe.com/Michael-Kors</link>

		<comments></comments>

		<pubDate>Fri, 02 Mar 2018 21:46:28 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256116</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
MICHAEL KORS


creative direction &#124; brand strategy &#124; digital content &#124; video and broadcast &#124; packaging&#38;nbsp;


In an era where luxury
is more in demand than ever, the creation of it’s&#38;nbsp; jet-set inspired
campaigns launched Michael Kors into a global fragrance platform. A vision is realized of a woman captured in all her
fearless sensuality and high living American lifestyle to embody an aspiration
that is both accessible and luxurious. 


&#60;img width="1906" height="1294" width_o="1906" height_o="1294" src_o="https://cortex.persona.co/t/original/i/72a3311faaa8ea05c89d00d4cb083f303b17a9522f5b002875a9920c8cfb7356/Screen-Shot-2018-03-02-at-7.02.20-PM.png" data-mid="379833" border="0" /&#62;&#60;img width="1918" height="1074" width_o="1918" height_o="1074" src_o="https://cortex.persona.co/t/original/i/123e795d77ce6b7f4a65f7f707b717a8aefe7d996f5e05114039120664e1441f/video.png" data-mid="379838" border="0" data-scale="30"/&#62;
PLAY

	&#60;img width="960" height="1290" width_o="960" height_o="1290" src_o="https://cortex.persona.co/t/original/i/e2e36a650aeb2fe402607004035663f9f02ee7362927d571d6596860b6f32f66/Screen-Shot-2018-03-02-at-7.02.32-PM.png" data-mid="379834" border="0" /&#62;&#60;img width="914" height="1290" width_o="914" height_o="1290" src_o="https://cortex.persona.co/t/original/i/903fdc75747e100eda3e230c541d9e355bb0b0173efb3a1be6bf7fef0acf8ffb/Screen-Shot-2018-03-02-at-7.32.32-PM.png" data-mid="379837" border="0" /&#62;
	&#60;img width="1808" height="1196" width_o="1808" height_o="1196" src_o="https://cortex.persona.co/t/original/i/53283ac33d1deef449cb73bf1ac924699d24af4cd81b7829b0554228307a79e6/Screen-Shot-2018-03-02-at-7.02.49-PM.png" data-mid="379835" border="0" /&#62;&#60;img width="866" height="1220" width_o="866" height_o="1220" src_o="https://cortex.persona.co/t/original/i/2b5d8d9cc6519dcee9615723411d3772e1eb98e9e6856a46c7cbafda28601b04/Screen-Shot-2018-03-02-at-7.03.02-PM.png" data-mid="379836" border="0" /&#62;
</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

	</item>
		
		
	<item>
		<title>Tommy Hilfiger</title>
				
		<link>http://liongthe.com/Tommy-Hilfiger</link>

		<comments></comments>

		<pubDate>Fri, 02 Mar 2018 21:46:09 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256115</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow
	
TOMMY HILFIGER


creative direction &#124; brand strategy &#124; advertising &#124; digital
content &#124; video and broadcast &#124; packaging&#38;nbsp;


Tommy
Hilfiger has come to define all-American
sportswear with a brand heritage based on it’s approachable
aspiration. We celebrate it’s timeless influence, while refreshing the
label’s legacy for a new generation through the creation of a variety of fragrances,
editions and brand extensions in support of the iconic Tommy and Tommy
Girl scent.


	&#60;img width="1900" height="1292" width_o="1900" height_o="1292" src_o="https://cortex.persona.co/t/original/i/f67f509ccfcd9fdaa98ba1b7bb9afc5c4909a6c041419fa2bc83f2acd8f62bca/Screen-Shot-2018-03-02-at-7.00.33-PM.png" data-mid="379826" border="0" /&#62;&#60;img width="2046" height="1390" width_o="2046" height_o="1390" src_o="https://cortex.persona.co/t/original/i/2b4b226a6ab2faa87eb00649a5353b59b0f8d8e2cc0b8007cf77df9422ebf7a0/Screen-Shot-2018-03-02-at-7.19.18-PM.png" data-mid="379832" border="0" /&#62;&#60;img width="1902" height="1290" width_o="1902" height_o="1290" src_o="https://cortex.persona.co/t/original/i/fbd404ba77449d984ce8d87aa2e4dc264771a58416eb5dc329ad9429c54d38e9/Screen-Shot-2018-03-02-at-7.01.19-PM.png" data-mid="379829" border="0" /&#62;&#60;img width="1904" height="1292" width_o="1904" height_o="1292" src_o="https://cortex.persona.co/t/original/i/414f71a5be6a3f1c5b69edc7dea73c7a7c16dddfea482119232ef80a798b7c4f/Screen-Shot-2018-03-02-at-7.01.30-PM.png" data-mid="379830" border="0" /&#62;
	&#60;img width="1908" height="1296" width_o="1908" height_o="1296" src_o="https://cortex.persona.co/t/original/i/7ab46bd786fd1b89bfe1e296c1b97b0a10c8912629354f17e758c47fdf1b0623/Screen-Shot-2018-03-02-at-7.01.42-PM.png" data-mid="379831" border="0" /&#62;&#60;img width="1906" height="1298" width_o="1906" height_o="1298" src_o="https://cortex.persona.co/t/original/i/0737d99ea7e544cf198cd7d6e61342bf6e1d947ae645df9bd2abeb01999c54d4/Screen-Shot-2018-03-02-at-7.00.48-PM.png" data-mid="379827" border="0" /&#62;&#60;img width="1902" height="1290" width_o="1902" height_o="1290" src_o="https://cortex.persona.co/t/original/i/eb236ce72a360ea2d0023b9accdaaf7e9f3c00a3d6f7b86bedf7a3880675043d/Screen-Shot-2018-03-02-at-7.01.02-PM.png" data-mid="379828" border="0" /&#62;
</description>
		
		<excerpt>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

	</item>
		
		
	<item>
		<title>Erminegildo Zegna</title>
				
		<link>http://liongthe.com/Erminegildo-Zegna</link>

		<comments></comments>

		<pubDate>Fri, 02 Mar 2018 21:45:40 +0000</pubDate>

		<dc:creator>Liong The</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">256114</guid>

		<description>about&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;work&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; follow

ERMINEGILDO ZEGNA


creative direction &#124; brand strategy &#124; advertising &#124; digital
content &#124; video and broadcast &#124; packaging


An Italian men’s brand
that embodies understated luxury and exemplifies modern craftmanship. I looked to enhance this meaning with its heritage in menswear through
elevating its most iconic contributions and
applying these codes into successful fragrances, collections, and
special editions that have repositioned Erminegildo Zegna into a luxury
fragrance brand that reflects its affluent men’s proposition. 


	&#60;img width="1902" height="1294" width_o="1902" height_o="1294" src_o="https://cortex.persona.co/t/original/i/a6028178bd2fd2be9d5d4723a54a5c879df1ed2c6a457fed58dccb619f7efc87/Screen-Shot-2018-03-02-at-6.53.18-PM.png" data-mid="379811" border="0" /&#62;

	&#60;img width="1136" height="1552" width_o="1136" height_o="1552" src_o="https://cortex.persona.co/t/original/i/55cdcc0ff7a4dcb7fdc5d996adb248ef01e511b0a681effa7925906eddf80653/Screen-Shot-2018-03-02-at-6.53.56-PM.png" data-mid="379813" border="0" /&#62;
	&#60;img width="1144" height="1556" width_o="1144" height_o="1556" src_o="https://cortex.persona.co/t/original/i/3a362779a93e8e67700832b2404d61eac9ca47a5fe4fd1494e4a7a82193ea3dc/Screen-Shot-2018-03-02-at-6.53.43-PM.png" data-mid="379812" border="0" /&#62;
	&#60;img width="954" height="1296" width_o="954" height_o="1296" src_o="https://cortex.persona.co/t/original/i/e292634038d75524a396107984c7c25572a5d2fe4b057decdb5b738beef0b2da/Screen-Shot-2018-03-02-at-6.54.48-PM.png" data-mid="379815" border="0" /&#62;
	&#60;img width="954" height="1298" width_o="954" height_o="1298" src_o="https://cortex.persona.co/t/original/i/52b5b319d8d5847a7c37750ea02df091ae0b4d79016f32a91ef55aa4a710e6bb/Screen-Shot-2018-03-02-at-6.55.01-PM.png" data-mid="379816" border="0" /&#62;

	&#60;img width="1906" height="1298" width_o="1906" height_o="1298" src_o="https://cortex.persona.co/t/original/i/085bb1e9f2445000e278664b26b55f52b78ae3fe5d95989a6d01e776e46dde72/Screen-Shot-2018-03-02-at-6.56.54-PM.png" data-mid="379817" border="0" /&#62;

	&#60;img width="1888" height="1284" width_o="1888" height_o="1284" src_o="https://cortex.persona.co/t/original/i/bf9976cb21aec37ba4a9fac90aa7fd6168b028baf740162523a5e93f537ab01e/Screen-Shot-2018-03-02-at-6.58.06-PM.png" data-mid="379818" border="0" /&#62;&#60;img width="1906" height="1298" width_o="1906" height_o="1298" src_o="https://cortex.persona.co/t/original/i/f6d74693b8f33d10ecb1208066c5eefa87b70bf7400601c7645f6dec08cef97b/Screen-Shot-2018-03-02-at-6.57.30-PM.png" data-mid="379819" border="0" /&#62;&#60;img width="1906" height="1294" width_o="1906" height_o="1294" src_o="https://cortex.persona.co/t/original/i/3c5b69c35b7d48c0fc699a3cec990a92659407f3b61677b707659b827e5c39e1/Screen-Shot-2018-03-02-at-6.58.53-PM.png" data-mid="379821" border="0" /&#62;&#60;img width="1906" height="1296" width_o="1906" height_o="1296" src_o="https://cortex.persona.co/t/original/i/14e0056e15f3e8d17cba1454b15c3d0dfc5dca52f3ec418ae4ceb9b8dead29df/Screen-Shot-2018-03-02-at-6.59.19-PM.png" data-mid="379822" border="0" /&#62;

	&#60;img width="922" height="1254" width_o="922" height_o="1254" src_o="https://cortex.persona.co/t/original/i/1116ec2f48aa9705365308d2fa01948a72614a3ca8b67bf73dcbaa266093452b/Screen-Shot-2018-03-02-at-6.59.56-PM.png" data-mid="379823" border="0" /&#62;
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</description>
		
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